1434 lines
42 KiB
HTML
1434 lines
42 KiB
HTML
<!DOCTYPE html>
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<html lang="en">
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<head>
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<meta charset="UTF-8">
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<meta name="viewport" content="width=device-width, initial-scale=1.0">
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<title>BurnAware — Organizational Health Intelligence</title>
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<meta name="description"
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content="BurnAware is an organizational health intelligence platform that provides an early-warning system for chronic overload, team pressure, and conditions that erode long-term performance.">
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<meta name="keywords"
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content="organizational health, burnout prevention, team performance, overload detection, HR tools, leadership development, employee wellness, psychological safety">
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<link rel="canonical" href="https://burnaware.io">
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<!-- Open Graph Meta Tags for Social Media -->
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<meta property="og:title" content="BurnAware — Organizational Health Intelligence">
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<meta property="og:description"
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content="BurnAware gives HR leaders and organizational teams an early-warning system for chronic overload, team pressure, and the conditions that quietly erode long-term performance.">
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<meta property="og:url" content="https://burnaware.io">
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<meta property="og:type" content="website">
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<!-- If you have an image, add: <meta property="og:image" content="URL_TO_YOUR_IMAGE"> -->
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<!-- Twitter Card Meta Tags -->
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<meta name="twitter:card" content="summary">
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<meta name="twitter:title" content="BurnAware — Organizational Health Intelligence">
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<meta name="twitter:description"
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content="BurnAware gives HR leaders and organizational teams an early-warning system for chronic overload, team pressure, and the conditions that quietly erode long-term performance.">
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<!-- If you have an image, add: <meta name="twitter:image" content="URL_TO_YOUR_IMAGE"> -->
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<link rel="preconnect" href="https://fonts.googleapis.com">
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<link rel="preconnect" href="https://fonts.gstatic.com" crossorigin>
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<link
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href="https://fonts.googleapis.com/css2?family=Instrument+Serif:ital@0;1&family=DM+Sans:ital,opsz,wght@0,9..40,300;0,9..40,400;0,9..40,500;1,9..40,300&display=swap"
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rel="stylesheet">
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<style>
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*, *::before, *::after {
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box-sizing: border-box;
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margin: 0;
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padding: 0;
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}
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:root {
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--ink: #0f0f0e;
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--ink-secondary: #5a5955;
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--ink-tertiary: #9a9793;
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--surface: #faf9f7;
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--surface-alt: #f2f0ec;
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--surface-card: #ffffff;
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--border: rgba(15, 15, 14, 0.1);
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--border-strong: rgba(15, 15, 14, 0.18);
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--accent: #1a4a3a;
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--accent-light: #e8f2ee;
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--accent-mid: #2d6b52;
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--warm: #c4531a;
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--warm-light: #fdf0e8;
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--serif: 'Instrument Serif', Georgia, serif;
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--sans: 'DM Sans', system-ui, sans-serif;
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--max: 1080px;
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--radius: 8px;
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--radius-lg: 16px;
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}
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html {
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font-size: 16px;
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-webkit-font-smoothing: antialiased;
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}
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body {
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font-family: var(--sans);
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background: var(--surface);
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color: var(--ink);
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line-height: 1.6;
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}
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/* NAV */
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header {
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position: sticky;
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top: 0;
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z-index: 100;
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background: rgba(250, 249, 247, 0.92);
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backdrop-filter: blur(12px);
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border-bottom: 1px solid var(--border);
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padding: 0 2rem;
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}
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.nav-inner {
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max-width: var(--max);
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margin: 0 auto;
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display: flex;
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align-items: center;
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justify-content: space-between;
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height: 60px;
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}
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.logo {
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font-family: var(--serif);
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font-size: 1.25rem;
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color: var(--ink);
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text-decoration: none;
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display: flex;
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align-items: center;
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gap: 8px;
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}
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.logo-dot {
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width: 7px;
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height: 7px;
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border-radius: 50%;
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background: var(--accent-mid);
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display: inline-block;
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}
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nav ul {
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list-style: none;
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display: flex;
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gap: 2rem;
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align-items: center;
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}
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nav ul a {
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font-size: 0.875rem;
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color: var(--ink-secondary);
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text-decoration: none;
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transition: color 0.2s;
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}
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nav ul a:hover {
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color: var(--ink);
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}
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.nav-cta {
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font-size: 0.875rem;
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font-weight: 500;
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padding: 8px 20px;
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background: var(--ink);
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color: var(--surface);
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border: none;
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border-radius: var(--radius);
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cursor: pointer;
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text-decoration: none;
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transition: background 0.2s, transform 0.1s;
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}
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.nav-cta:hover {
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background: #2a2a28;
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transform: translateY(-1px);
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}
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/* HERO */
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.hero {
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max-width: var(--max);
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margin: 0 auto;
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padding: 100px 2rem 80px;
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display: grid;
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grid-template-columns: 1fr 1fr;
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gap: 4rem;
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align-items: center;
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}
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.hero-label {
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display: inline-flex;
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align-items: center;
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gap: 6px;
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font-size: 0.75rem;
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font-weight: 500;
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letter-spacing: 0.08em;
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text-transform: uppercase;
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color: var(--accent-mid);
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margin-bottom: 1.5rem;
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}
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.hero-label::before {
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content: '';
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display: block;
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width: 16px;
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height: 1px;
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background: var(--accent-mid);
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}
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h1 {
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font-family: var(--serif);
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font-size: clamp(2.4rem, 4vw, 3.2rem);
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line-height: 1.12;
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letter-spacing: -0.02em;
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color: var(--ink);
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margin-bottom: 1.5rem;
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font-weight: 400;
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}
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h1 em {
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font-style: italic;
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color: var(--accent-mid);
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}
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.hero-sub {
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font-size: 1.05rem;
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color: var(--ink-secondary);
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line-height: 1.7;
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margin-bottom: 2.5rem;
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max-width: 420px;
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font-weight: 300;
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}
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.hero-actions {
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display: flex;
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gap: 1rem;
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align-items: center;
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flex-wrap: wrap;
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}
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.btn-primary {
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font-family: var(--sans);
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font-size: 0.9rem;
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font-weight: 500;
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padding: 13px 28px;
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background: var(--accent);
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color: #fff;
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border: none;
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border-radius: var(--radius);
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cursor: pointer;
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text-decoration: none;
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transition: background 0.2s, transform 0.15s;
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display: inline-flex;
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align-items: center;
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gap: 6px;
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}
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.btn-primary:hover {
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background: var(--accent-mid);
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transform: translateY(-1px);
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}
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.btn-secondary {
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font-family: var(--sans);
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font-size: 0.9rem;
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color: var(--ink-secondary);
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text-decoration: none;
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display: inline-flex;
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align-items: center;
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gap: 4px;
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transition: color 0.2s;
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}
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.btn-secondary:hover {
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color: var(--ink);
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}
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.btn-arrow {
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transition: transform 0.2s;
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}
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.btn-secondary:hover .btn-arrow {
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transform: translateX(3px);
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}
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/* HERO VISUAL */
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.dashboard-card {
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background: var(--surface-card);
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border: 1px solid var(--border);
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border-radius: var(--radius-lg);
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overflow: hidden;
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box-shadow: 0 2px 24px rgba(15, 15, 14, 0.07), 0 0 0 1px var(--border);
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}
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.dash-header {
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padding: 16px 20px;
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border-bottom: 1px solid var(--border);
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display: flex;
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align-items: center;
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justify-content: space-between;
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}
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.dash-title {
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font-size: 0.8rem;
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font-weight: 500;
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color: var(--ink);
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}
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.dash-subtitle {
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font-size: 0.72rem;
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color: var(--ink-tertiary);
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margin-top: 2px;
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}
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.dash-badge {
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font-size: 0.7rem;
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font-weight: 500;
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padding: 4px 10px;
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border-radius: 20px;
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background: var(--warm-light);
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color: var(--warm);
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border: 1px solid rgba(196, 83, 26, 0.15);
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}
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.dash-body {
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padding: 16px 20px;
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}
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.dash-metrics {
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display: grid;
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grid-template-columns: 1fr 1fr;
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gap: 10px;
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margin-bottom: 14px;
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}
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.metric-item {
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background: var(--surface-alt);
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border-radius: var(--radius);
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padding: 12px 14px;
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}
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.metric-label {
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font-size: 0.68rem;
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color: var(--ink-tertiary);
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margin-bottom: 4px;
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}
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.metric-value {
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font-size: 1.4rem;
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font-weight: 500;
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color: var(--ink);
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line-height: 1;
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}
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.metric-value.warn {
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color: var(--warm);
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}
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.metric-value.ok {
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color: var(--accent-mid);
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}
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.metric-sub {
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font-size: 0.65rem;
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color: var(--ink-tertiary);
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margin-top: 3px;
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}
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.signal-list {
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margin-top: 12px;
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}
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.signal-item {
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display: flex;
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align-items: flex-start;
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gap: 10px;
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padding: 10px 0;
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border-top: 1px solid var(--border);
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font-size: 0.78rem;
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}
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.signal-dot {
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width: 7px;
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height: 7px;
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border-radius: 50%;
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flex-shrink: 0;
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margin-top: 4px;
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}
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.signal-dot.red {
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background: #e24b4b;
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}
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.signal-dot.amber {
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background: #d4881a;
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}
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.signal-dot.green {
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background: #2d6b52;
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}
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.signal-text {
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color: var(--ink-secondary);
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line-height: 1.45;
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}
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.signal-action {
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font-size: 0.72rem;
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color: var(--accent-mid);
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margin-top: 3px;
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}
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/* PROOF BAR */
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.proof-bar {
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border-top: 1px solid var(--border);
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border-bottom: 1px solid var(--border);
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background: var(--surface-alt);
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padding: 16px 2rem;
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}
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.proof-inner {
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max-width: var(--max);
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margin: 0 auto;
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display: flex;
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align-items: center;
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gap: 3rem;
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flex-wrap: wrap;
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}
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.proof-label {
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font-size: 0.75rem;
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color: var(--ink-tertiary);
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white-space: nowrap;
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}
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.proof-orgs {
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display: flex;
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gap: 2rem;
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align-items: center;
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flex-wrap: wrap;
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}
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.proof-org {
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font-size: 0.8rem;
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font-weight: 500;
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color: var(--ink-secondary);
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opacity: 0.6;
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}
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/* SECTIONS */
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section {
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max-width: var(--max);
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margin: 0 auto;
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padding: 80px 2rem;
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}
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||
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.section-label {
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font-size: 0.72rem;
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||
font-weight: 500;
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||
letter-spacing: 0.1em;
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||
text-transform: uppercase;
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color: var(--accent-mid);
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margin-bottom: 1rem;
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||
display: flex;
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||
align-items: center;
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||
gap: 8px;
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||
}
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.section-label::before {
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content: '';
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display: block;
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width: 20px;
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height: 1px;
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background: var(--accent-mid);
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||
}
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h2 {
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font-family: var(--serif);
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font-size: clamp(1.8rem, 3vw, 2.5rem);
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line-height: 1.15;
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||
letter-spacing: -0.02em;
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||
font-weight: 400;
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||
color: var(--ink);
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||
margin-bottom: 1.25rem;
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||
}
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||
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h2 em {
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font-style: italic;
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color: var(--accent-mid);
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}
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.section-body {
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font-size: 1.0rem;
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color: var(--ink-secondary);
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||
line-height: 1.75;
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||
max-width: 560px;
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||
font-weight: 300;
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||
}
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||
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||
/* PROBLEM */
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||
.problem-grid {
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||
display: grid;
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||
grid-template-columns: 1fr 1fr;
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gap: 5rem;
|
||
align-items: start;
|
||
margin-top: 3rem;
|
||
}
|
||
|
||
.problem-quote {
|
||
font-family: var(--serif);
|
||
font-size: 1.35rem;
|
||
line-height: 1.5;
|
||
color: var(--ink);
|
||
font-style: italic;
|
||
padding-left: 1.5rem;
|
||
border-left: 2px solid var(--accent-mid);
|
||
}
|
||
|
||
.problem-list {
|
||
list-style: none;
|
||
}
|
||
|
||
.problem-list li {
|
||
padding: 14px 0;
|
||
border-bottom: 1px solid var(--border);
|
||
font-size: 0.9rem;
|
||
color: var(--ink-secondary);
|
||
line-height: 1.6;
|
||
display: flex;
|
||
gap: 12px;
|
||
align-items: flex-start;
|
||
}
|
||
|
||
.problem-list li::before {
|
||
content: '';
|
||
display: block;
|
||
width: 5px;
|
||
height: 5px;
|
||
border-radius: 50%;
|
||
background: var(--warm);
|
||
flex-shrink: 0;
|
||
margin-top: 7px;
|
||
}
|
||
|
||
/* HOW */
|
||
.steps {
|
||
display: grid;
|
||
grid-template-columns: repeat(3, 1fr);
|
||
gap: 2px;
|
||
margin-top: 3rem;
|
||
background: var(--border);
|
||
border: 1px solid var(--border);
|
||
border-radius: var(--radius-lg);
|
||
overflow: hidden;
|
||
}
|
||
|
||
.step {
|
||
background: var(--surface-card);
|
||
padding: 32px 28px;
|
||
}
|
||
|
||
.step-num {
|
||
font-family: var(--serif);
|
||
font-size: 3rem;
|
||
color: rgba(15, 15, 14, 0.06);
|
||
line-height: 1;
|
||
margin-bottom: 1rem;
|
||
font-style: italic;
|
||
}
|
||
|
||
.step-title {
|
||
font-size: 0.95rem;
|
||
font-weight: 500;
|
||
color: var(--ink);
|
||
margin-bottom: 0.5rem;
|
||
}
|
||
|
||
.step-desc {
|
||
font-size: 0.85rem;
|
||
color: var(--ink-secondary);
|
||
line-height: 1.65;
|
||
font-weight: 300;
|
||
}
|
||
|
||
/* FEATURES */
|
||
.features-grid {
|
||
display: grid;
|
||
grid-template-columns: repeat(3, 1fr);
|
||
gap: 1.5rem;
|
||
margin-top: 3rem;
|
||
}
|
||
|
||
.feature-card {
|
||
background: var(--surface-card);
|
||
border: 1px solid var(--border);
|
||
border-radius: var(--radius-lg);
|
||
padding: 28px 24px;
|
||
transition: border-color 0.2s, transform 0.2s;
|
||
}
|
||
|
||
.feature-card:hover {
|
||
border-color: var(--border-strong);
|
||
transform: translateY(-2px);
|
||
}
|
||
|
||
.feature-icon {
|
||
width: 36px;
|
||
height: 36px;
|
||
border-radius: var(--radius);
|
||
background: var(--accent-light);
|
||
display: flex;
|
||
align-items: center;
|
||
justify-content: center;
|
||
margin-bottom: 1rem;
|
||
}
|
||
|
||
.feature-icon svg {
|
||
width: 18px;
|
||
height: 18px;
|
||
stroke: var(--accent-mid);
|
||
fill: none;
|
||
stroke-width: 1.5;
|
||
stroke-linecap: round;
|
||
stroke-linejoin: round;
|
||
}
|
||
|
||
.feature-title {
|
||
font-size: 0.95rem;
|
||
font-weight: 500;
|
||
color: var(--ink);
|
||
margin-bottom: 0.5rem;
|
||
}
|
||
|
||
.feature-desc {
|
||
font-size: 0.85rem;
|
||
color: var(--ink-secondary);
|
||
line-height: 1.65;
|
||
font-weight: 300;
|
||
}
|
||
|
||
/* DIFF DARK */
|
||
.diff-wrap {
|
||
background: var(--ink);
|
||
padding: 1px 0;
|
||
}
|
||
|
||
.diff-wrap section {
|
||
padding: 80px 2rem;
|
||
}
|
||
|
||
.diff-wrap .section-label {
|
||
color: rgba(255, 255, 255, 0.4);
|
||
}
|
||
|
||
.diff-wrap .section-label::before {
|
||
background: rgba(255, 255, 255, 0.3);
|
||
}
|
||
|
||
.diff-wrap h2 {
|
||
color: #f5f3ef;
|
||
}
|
||
|
||
.diff-grid {
|
||
display: grid;
|
||
grid-template-columns: 1fr 1fr;
|
||
gap: 3rem;
|
||
margin-top: 3rem;
|
||
align-items: start;
|
||
}
|
||
|
||
.diff-item {
|
||
padding: 28px 0;
|
||
border-top: 1px solid rgba(255, 255, 255, 0.1);
|
||
}
|
||
|
||
.diff-item:last-child {
|
||
border-bottom: 1px solid rgba(255, 255, 255, 0.1);
|
||
}
|
||
|
||
.diff-tag {
|
||
font-size: 0.7rem;
|
||
font-weight: 500;
|
||
letter-spacing: 0.06em;
|
||
text-transform: uppercase;
|
||
color: rgba(255, 255, 255, 0.35);
|
||
margin-bottom: 10px;
|
||
}
|
||
|
||
.diff-title {
|
||
font-size: 0.95rem;
|
||
font-weight: 500;
|
||
color: #f5f3ef;
|
||
margin-bottom: 8px;
|
||
}
|
||
|
||
.diff-desc {
|
||
font-size: 0.85rem;
|
||
color: rgba(255, 255, 255, 0.55);
|
||
line-height: 1.65;
|
||
font-weight: 300;
|
||
}
|
||
|
||
.diff-vs {
|
||
background: rgba(255, 255, 255, 0.05);
|
||
border: 1px solid rgba(255, 255, 255, 0.1);
|
||
border-radius: var(--radius-lg);
|
||
padding: 28px;
|
||
}
|
||
|
||
.diff-vs-title {
|
||
font-size: 0.8rem;
|
||
font-weight: 500;
|
||
color: rgba(255, 255, 255, 0.4);
|
||
margin-bottom: 1.25rem;
|
||
text-transform: uppercase;
|
||
letter-spacing: 0.06em;
|
||
}
|
||
|
||
.diff-compare-row {
|
||
display: flex;
|
||
justify-content: space-between;
|
||
align-items: center;
|
||
padding: 10px 0;
|
||
border-bottom: 1px solid rgba(255, 255, 255, 0.07);
|
||
font-size: 0.82rem;
|
||
}
|
||
|
||
.diff-compare-row:last-child {
|
||
border-bottom: none;
|
||
}
|
||
|
||
.diff-compare-name {
|
||
color: rgba(255, 255, 255, 0.6);
|
||
}
|
||
|
||
.diff-compare-them {
|
||
color: rgba(255, 255, 255, 0.25);
|
||
font-style: italic;
|
||
font-size: 0.75rem;
|
||
}
|
||
|
||
.diff-compare-us {
|
||
color: #6fb899;
|
||
font-size: 0.75rem;
|
||
font-weight: 500;
|
||
}
|
||
|
||
/* AUDIENCE */
|
||
.audience-grid {
|
||
display: grid;
|
||
grid-template-columns: repeat(3, 1fr);
|
||
gap: 1.5rem;
|
||
margin-top: 3rem;
|
||
}
|
||
|
||
.audience-card {
|
||
border: 1px solid var(--border);
|
||
border-radius: var(--radius-lg);
|
||
padding: 28px 24px;
|
||
background: var(--surface-card);
|
||
}
|
||
|
||
.audience-role {
|
||
font-size: 0.75rem;
|
||
font-weight: 500;
|
||
color: var(--accent-mid);
|
||
margin-bottom: 10px;
|
||
text-transform: uppercase;
|
||
letter-spacing: 0.06em;
|
||
}
|
||
|
||
.audience-title {
|
||
font-size: 1rem;
|
||
font-weight: 500;
|
||
color: var(--ink);
|
||
margin-bottom: 10px;
|
||
line-height: 1.35;
|
||
}
|
||
|
||
.audience-desc {
|
||
font-size: 0.82rem;
|
||
color: var(--ink-secondary);
|
||
line-height: 1.65;
|
||
font-weight: 300;
|
||
}
|
||
|
||
/* TEAM */
|
||
.team-grid {
|
||
display: grid;
|
||
grid-template-columns: 1fr 1fr;
|
||
gap: 3rem;
|
||
margin-top: 3rem;
|
||
}
|
||
|
||
.team-person {
|
||
display: flex;
|
||
gap: 1.5rem;
|
||
align-items: flex-start;
|
||
}
|
||
|
||
.team-avatar {
|
||
width: 72px;
|
||
height: 72px;
|
||
border-radius: 50%;
|
||
overflow: hidden;
|
||
flex-shrink: 0;
|
||
background: var(--surface-alt);
|
||
border: 1px solid var(--border);
|
||
display: flex;
|
||
align-items: center;
|
||
justify-content: center;
|
||
font-family: var(--serif);
|
||
font-size: 1.4rem;
|
||
color: var(--ink-secondary);
|
||
font-style: italic;
|
||
}
|
||
|
||
.team-avatar img {
|
||
width: 100%;
|
||
height: 100%;
|
||
object-fit: cover;
|
||
display: block;
|
||
}
|
||
|
||
.team-name {
|
||
font-size: 0.95rem;
|
||
font-weight: 500;
|
||
color: var(--ink);
|
||
margin-bottom: 3px;
|
||
}
|
||
|
||
.team-role {
|
||
font-size: 0.72rem;
|
||
font-weight: 500;
|
||
letter-spacing: 0.07em;
|
||
text-transform: uppercase;
|
||
color: var(--accent-mid);
|
||
margin-bottom: 10px;
|
||
}
|
||
|
||
.team-bio {
|
||
font-size: 0.85rem;
|
||
color: var(--ink-secondary);
|
||
line-height: 1.7;
|
||
font-weight: 300;
|
||
}
|
||
|
||
/* QUOTE */
|
||
.quote-section {
|
||
background: var(--accent-light);
|
||
padding: 1px 0;
|
||
}
|
||
|
||
.quote-section section {
|
||
padding: 64px 2rem;
|
||
text-align: center;
|
||
}
|
||
|
||
.quote-text {
|
||
font-family: var(--serif);
|
||
font-size: clamp(1.3rem, 2.5vw, 1.75rem);
|
||
font-style: italic;
|
||
color: var(--ink);
|
||
line-height: 1.5;
|
||
max-width: 700px;
|
||
margin: 0 auto 1.5rem;
|
||
font-weight: 400;
|
||
}
|
||
|
||
.quote-source {
|
||
font-size: 0.82rem;
|
||
color: var(--ink-secondary);
|
||
}
|
||
|
||
/* CTA */
|
||
.cta-wrap {
|
||
background: var(--surface);
|
||
border-top: 1px solid var(--border);
|
||
padding: 1px 0;
|
||
}
|
||
|
||
.cta-section {
|
||
text-align: center;
|
||
padding: 100px 2rem;
|
||
}
|
||
|
||
.cta-section h2 {
|
||
max-width: 600px;
|
||
margin: 0 auto 1rem;
|
||
}
|
||
|
||
.cta-section p {
|
||
font-size: 1rem;
|
||
color: var(--ink-secondary);
|
||
max-width: 440px;
|
||
margin: 0 auto 2.5rem;
|
||
font-weight: 300;
|
||
}
|
||
|
||
.cta-form {
|
||
display: flex;
|
||
gap: 10px;
|
||
justify-content: center;
|
||
flex-wrap: wrap;
|
||
align-items: center;
|
||
}
|
||
|
||
.cta-input {
|
||
font-family: var(--sans);
|
||
font-size: 0.9rem;
|
||
padding: 12px 18px;
|
||
border: 1px solid var(--border-strong);
|
||
border-radius: var(--radius);
|
||
background: var(--surface-card);
|
||
color: var(--ink);
|
||
width: 280px;
|
||
outline: none;
|
||
transition: border-color 0.2s;
|
||
}
|
||
|
||
.cta-input:focus {
|
||
border-color: var(--accent-mid);
|
||
}
|
||
|
||
.cta-note {
|
||
font-size: 0.75rem;
|
||
color: var(--ink-tertiary);
|
||
margin-top: 1rem;
|
||
}
|
||
|
||
/* FOOTER */
|
||
footer {
|
||
border-top: 1px solid var(--border);
|
||
padding: 32px 2rem;
|
||
}
|
||
|
||
.footer-inner {
|
||
max-width: var(--max);
|
||
margin: 0 auto;
|
||
display: flex;
|
||
align-items: center;
|
||
justify-content: space-between;
|
||
flex-wrap: wrap;
|
||
gap: 1rem;
|
||
}
|
||
|
||
.footer-logo {
|
||
font-family: var(--serif);
|
||
font-size: 1rem;
|
||
color: var(--ink-secondary);
|
||
}
|
||
|
||
.footer-links {
|
||
display: flex;
|
||
gap: 2rem;
|
||
}
|
||
|
||
.footer-links a {
|
||
font-size: 0.8rem;
|
||
color: var(--ink-tertiary);
|
||
text-decoration: none;
|
||
transition: color 0.2s;
|
||
}
|
||
|
||
.footer-links a:hover {
|
||
color: var(--ink);
|
||
}
|
||
|
||
.footer-copy {
|
||
font-size: 0.75rem;
|
||
color: var(--ink-tertiary);
|
||
}
|
||
|
||
/* ANIMATION */
|
||
@keyframes fadeUp {
|
||
from {
|
||
opacity: 0;
|
||
transform: translateY(16px);
|
||
}
|
||
to {
|
||
opacity: 1;
|
||
transform: translateY(0);
|
||
}
|
||
}
|
||
|
||
.hero-content > * {
|
||
animation: fadeUp 0.6s ease both;
|
||
}
|
||
|
||
.hero-content > *:nth-child(1) {
|
||
animation-delay: 0.05s;
|
||
}
|
||
|
||
.hero-content > *:nth-child(2) {
|
||
animation-delay: 0.15s;
|
||
}
|
||
|
||
.hero-content > *:nth-child(3) {
|
||
animation-delay: 0.25s;
|
||
}
|
||
|
||
.hero-content > *:nth-child(4) {
|
||
animation-delay: 0.35s;
|
||
}
|
||
|
||
.hero-visual {
|
||
animation: fadeUp 0.7s 0.4s ease both;
|
||
}
|
||
|
||
/* RESPONSIVE */
|
||
@media (max-width: 768px) {
|
||
.hero {
|
||
grid-template-columns: 1fr;
|
||
gap: 2.5rem;
|
||
padding: 60px 1.25rem 48px;
|
||
}
|
||
|
||
.hero-visual {
|
||
order: -1;
|
||
}
|
||
|
||
.problem-grid, .diff-grid, .team-grid {
|
||
grid-template-columns: 1fr;
|
||
gap: 2rem;
|
||
}
|
||
|
||
.steps, .features-grid, .audience-grid {
|
||
grid-template-columns: 1fr;
|
||
}
|
||
|
||
nav ul {
|
||
display: none;
|
||
}
|
||
|
||
section {
|
||
padding: 56px 1.25rem;
|
||
}
|
||
}
|
||
</style>
|
||
<!-- script type="application/ld+json">
|
||
{
|
||
"@context": "https://schema.org",
|
||
"@type": "Organization",
|
||
"name": "BurnAware",
|
||
"url": "https://burnaware.io",
|
||
"logo": "https://burnaware.io/logo.png",
|
||
"description": "BurnAware is an organizational health intelligence platform that provides an early-warning system for chronic overload, team pressure, and conditions that erode long-term performance.",
|
||
"contactPoint": {
|
||
"@type": "ContactPoint",
|
||
"contactType": "sales",
|
||
"url": "https://burnaware.io/#cta"
|
||
},
|
||
"sameAs": []
|
||
}
|
||
</script -->
|
||
</head>
|
||
<body>
|
||
|
||
<header>
|
||
<nav class="nav-inner">
|
||
<a href="#" class="logo" aria-label="BurnAware Home"><span class="logo-dot"></span>BurnAware</a>
|
||
<ul>
|
||
<li><a href="#how">How it works</a></li>
|
||
<li><a href="#team">Team</a></li>
|
||
<li><a href="#for">Who it's for</a></li>
|
||
</ul>
|
||
<a href="#cta" class="nav-cta" aria-label="Request a conversation with the BurnAware team">Request a
|
||
conversation</a>
|
||
</nav>
|
||
</header>
|
||
|
||
<main>
|
||
<div style="overflow:hidden;">
|
||
<section class="hero">
|
||
<div class="hero-content">
|
||
<div class="hero-label">Organizational health intelligence</div>
|
||
<h1>See what's building<br>beneath the <em>surface</em></h1>
|
||
<p class="hero-sub">BurnAware gives HR leaders and organizational teams an early-warning system for chronic
|
||
overload, team pressure, and the conditions that quietly erode long-term performance.</p>
|
||
<div class="hero-actions">
|
||
<a href="#cta" class="btn-primary" aria-label="Request a conversation with the BurnAware team">Request a
|
||
conversation</a>
|
||
<a href="#how" class="btn-secondary" aria-label="See how BurnAware works">See how it works <span
|
||
class="btn-arrow" aria-hidden="true">→</span></a>
|
||
</div>
|
||
</div>
|
||
<div class="hero-visual" aria-label="A dashboard showing a team's sustainability index and overload risk.">
|
||
<div class="dashboard-card">
|
||
<div class="dash-header">
|
||
<div>
|
||
<div class="dash-title">Product Development — Team report</div>
|
||
<div class="dash-subtitle">Diagnostic: May 2025 · 11 people</div>
|
||
</div>
|
||
<span class="dash-badge">⚠ Needs attention</span>
|
||
</div>
|
||
<div class="dash-body">
|
||
<div class="dash-metrics">
|
||
<div class="metric-item">
|
||
<div class="metric-label">Sustainability index</div>
|
||
<div class="metric-value warn">41<span style="font-size:.9rem;font-weight:400"> /100</span></div>
|
||
<div class="metric-sub">↓ 9 points since March</div>
|
||
</div>
|
||
<div class="metric-item">
|
||
<div class="metric-label">Overload risk</div>
|
||
<div class="metric-value warn">4 <span style="font-size:.9rem;font-weight:400">of 11</span></div>
|
||
<div class="metric-sub">Early-stage signals detected</div>
|
||
</div>
|
||
<div class="metric-item">
|
||
<div class="metric-label">Clarity score</div>
|
||
<div class="metric-value">52<span style="font-size:.9rem;font-weight:400"> /100</span></div>
|
||
<div class="metric-sub">Role clarity is the main driver</div>
|
||
</div>
|
||
<div class="metric-item">
|
||
<div class="metric-label">Psychological safety</div>
|
||
<div class="metric-value ok">67<span style="font-size:.9rem;font-weight:400"> /100</span></div>
|
||
<div class="metric-sub">Strong — above benchmark</div>
|
||
</div>
|
||
</div>
|
||
<div class="signal-list">
|
||
<div class="signal-item">
|
||
<span class="signal-dot red" aria-label="Red signal"></span>
|
||
<div>
|
||
<div class="signal-text">3 people show sustained high demand with insufficient recovery time</div>
|
||
<a href="#" class="signal-action" aria-label="View recommended actions for high demand signal">→ View
|
||
recommended actions</a>
|
||
</div>
|
||
</div>
|
||
<div class="signal-item">
|
||
<span class="signal-dot amber" aria-label="Amber signal"></span>
|
||
<div>
|
||
<div class="signal-text">Role ambiguity is rising — linked to recent structure change</div>
|
||
<a href="#" class="signal-action"
|
||
aria-label="View suggested leader conversation for role ambiguity signal">→ Suggested leader
|
||
conversation</a>
|
||
</div>
|
||
</div>
|
||
<div class="signal-item">
|
||
<span class="signal-dot green" aria-label="Green signal"></span>
|
||
<div>
|
||
<div class="signal-text">Team cohesion remains stable despite the increased workload</div>
|
||
</div>
|
||
</div>
|
||
</div>
|
||
</div>
|
||
</div>
|
||
</div>
|
||
</section>
|
||
</div>
|
||
|
||
<div class="proof-bar">
|
||
<div class="proof-inner">
|
||
<span class="proof-label">Currently in use at</span>
|
||
<div class="proof-orgs">
|
||
<span class="proof-org">Technology scale-ups</span>
|
||
<span class="proof-org">Professional services firms</span>
|
||
<span class="proof-org">Organizations in transformation</span>
|
||
<span class="proof-org">High-growth teams</span>
|
||
</div>
|
||
</div>
|
||
</div>
|
||
|
||
<section aria-labelledby="problem-title">
|
||
<div class="section-label">The problem</div>
|
||
<h2 id="problem-title">By the time it's visible,<br>the cost is already <em>real</em></h2>
|
||
<div class="problem-grid">
|
||
<div>
|
||
<p class="section-body">Most organizations don't have a burnout problem — they have a visibility problem. The
|
||
early signals are there: people carrying more than they should, clarity eroding during change, pressure
|
||
accumulating in pockets that don't show up in engagement surveys or performance reviews.</p>
|
||
<br>
|
||
<p class="section-body">Standard tools measure sentiment. BurnAware measures the structural and contextual
|
||
conditions that create risk — before it surfaces in turnover, underperformance, or a conversation that comes
|
||
too late.</p>
|
||
</div>
|
||
<ul class="problem-list">
|
||
<li>Annual engagement surveys miss what's happening between cycles. By the time results are in, the situation
|
||
has already shifted.
|
||
</li>
|
||
<li>Pulse surveys tell you how people feel today. They rarely tell you why, or what's likely to happen next.
|
||
</li>
|
||
<li>High performers are often the least visible risk. They absorb pressure quietly — until they don't.</li>
|
||
<li>Leaders managing transformation face a specific challenge: change itself creates risk conditions that can
|
||
look like engagement, not dysfunction.
|
||
</li>
|
||
</ul>
|
||
</div>
|
||
</section>
|
||
|
||
<div style="background:var(--surface-alt); padding:1px 0;" id="how">
|
||
<section aria-labelledby="how-it-works-title">
|
||
<div class="section-label">How it works</div>
|
||
<h2 id="how-it-works-title">Simple to run.<br><em>Meaningful</em> by design.</h2>
|
||
<div class="steps">
|
||
<div class="step">
|
||
<div class="step-num" aria-hidden="true">01</div>
|
||
<div class="step-title">Assess</div>
|
||
<div class="step-desc">A structured diagnostic — 12–15 minutes per person. Built on occupational psychology
|
||
research, calibrated across cultural backgrounds and team contexts. Not a survey. Not a self-report
|
||
questionnaire.
|
||
</div>
|
||
</div>
|
||
<div class="step">
|
||
<div class="step-num" aria-hidden="true">02</div>
|
||
<div class="step-title">Detect</div>
|
||
<div class="step-desc">BurnAware maps results across six dimensions: internal state, work context, recovery
|
||
capacity, clarity, cultural dynamics, and coping patterns. It surfaces the combinations that create real
|
||
risk — not just averages.
|
||
</div>
|
||
</div>
|
||
<div class="step">
|
||
<div class="step-num" aria-hidden="true">03</div>
|
||
<div class="step-title">Act</div>
|
||
<div class="step-desc">Each leader gets a prioritized action plan for their specific team — not a PDF of
|
||
generic recommendations. Written for this situation, updated as new diagnostics come in, and designed to be
|
||
usable, not just readable.
|
||
</div>
|
||
</div>
|
||
</div>
|
||
</section>
|
||
</div>
|
||
|
||
<section aria-labelledby="features-title">
|
||
<div class="section-label">What you get</div>
|
||
<h2 id="features-title">Built for leaders who need<br>to act, not just <em>understand</em></h2>
|
||
<div class="features-grid">
|
||
<div class="feature-card">
|
||
<div class="feature-icon" aria-hidden="true">
|
||
<svg viewBox="0 0 24 24">
|
||
<path d="M2 12s3-7 10-7 10 7 10 7-3 7-10 7-10-7-10-7z"/>
|
||
<circle cx="12" cy="12" r="3"/>
|
||
</svg>
|
||
</div>
|
||
<div class="feature-title">Early overload detection</div>
|
||
<div class="feature-desc">Identify sustained high-demand patterns before they compound. See which individuals
|
||
and sub-teams are carrying structural overload — weeks before it becomes a retention or performance issue.
|
||
</div>
|
||
</div>
|
||
<div class="feature-card">
|
||
<div class="feature-icon" aria-hidden="true">
|
||
<svg viewBox="0 0 24 24">
|
||
<circle cx="12" cy="12" r="10"/>
|
||
<polyline points="12 6 12 12 16 14"/>
|
||
</svg>
|
||
</div>
|
||
<div class="feature-title">Organizational pressure mapping</div>
|
||
<div class="feature-desc">During change and transformation, pressure concentrates in predictable places — but
|
||
most tools don't see it. BurnAware maps where pressure is building, why, and what the likely trajectory looks
|
||
like.
|
||
</div>
|
||
</div>
|
||
<div class="feature-card">
|
||
<div class="feature-icon" aria-hidden="true">
|
||
<svg viewBox="0 0 24 24">
|
||
<polygon
|
||
points="12 2 15.09 8.26 22 9.27 17 14.14 18.18 21.02 12 17.77 5.82 21.02 7 14.14 2 9.27 8.91 8.26 12 2"/>
|
||
</svg>
|
||
</div>
|
||
<div class="feature-title">Clarity and sustainability scoring</div>
|
||
<div class="feature-desc">Lack of role clarity and unsustainable workload are two of the strongest predictors of
|
||
disengagement. BurnAware tracks both — and connects them to specific conditions in the team's context.
|
||
</div>
|
||
</div>
|
||
<div class="feature-card">
|
||
<div class="feature-icon" aria-hidden="true">
|
||
<svg viewBox="0 0 24 24">
|
||
<path d="M17 21v-2a4 4 0 0 0-4-4H5a4 4 0 0 0-4 4v2"/>
|
||
<circle cx="9" cy="7" r="4"/>
|
||
<path d="M23 21v-2a4 4 0 0 0-3-3.87"/>
|
||
<path d="M16 3.13a4 4 0 0 1 0 7.75"/>
|
||
</svg>
|
||
</div>
|
||
<div class="feature-title">Individual-level insight</div>
|
||
<div class="feature-desc">Team averages hide the people who matter most. BurnAware surfaces individual patterns
|
||
— calibrated to cultural context and coping style — so support reaches the right person, not the median.
|
||
</div>
|
||
</div>
|
||
<div class="feature-card">
|
||
<div class="feature-icon" aria-hidden="true">
|
||
<svg viewBox="0 0 24 24">
|
||
<line x1="8" y1="6" x2="21" y2="6"/>
|
||
<line x1="8" y1="12" x2="21" y2="12"/>
|
||
<line x1="8" y1="18" x2="21" y2="18"/>
|
||
<line x1="3" y1="6" x2="3.01" y2="6"/>
|
||
<line x1="3" y1="12" x2="3.01" y2="12"/>
|
||
<line x1="3" y1="18" x2="3.01" y2="18"/>
|
||
</svg>
|
||
</div>
|
||
<div class="feature-title">Prioritized action plans</div>
|
||
<div class="feature-desc">Every diagnostic generates a ranked action map for that specific team — written for
|
||
this situation, not adapted from a template. Concrete, leader-facing, and updated as new signals come in.
|
||
</div>
|
||
</div>
|
||
<div class="feature-card">
|
||
<div class="feature-icon" aria-hidden="true">
|
||
<svg viewBox="0 0 24 24">
|
||
<polyline points="22 12 18 12 15 21 9 3 6 12 2 12"/>
|
||
</svg>
|
||
</div>
|
||
<div class="feature-title">Longitudinal tracking</div>
|
||
<div class="feature-desc">A single diagnostic is a snapshot. BurnAware tracks team health over time — showing
|
||
whether interventions are working, whether risk is growing, and where to focus attention next quarter.
|
||
</div>
|
||
</div>
|
||
</div>
|
||
</section>
|
||
|
||
<div class="diff-wrap">
|
||
<section aria-labelledby="why-burnaware-title">
|
||
<div class="section-label">Why BurnAware</div>
|
||
<h2 id="why-burnaware-title" style="color:#f5f3ef">Not another <em style="color:#6fb899">engagement tool</em></h2>
|
||
<div class="diff-grid">
|
||
<div>
|
||
<div class="diff-item">
|
||
<div class="diff-tag">Structural, not sentiment</div>
|
||
<div class="diff-title">We measure conditions, not feelings</div>
|
||
<div class="diff-desc">Sentiment tools ask how people feel. BurnAware maps the structural and contextual
|
||
factors that create risk — workload distribution, clarity, recovery capacity, cultural context. These
|
||
predict outcomes that sentiment scores don't catch.
|
||
</div>
|
||
</div>
|
||
<div class="diff-item">
|
||
<div class="diff-tag">Predictive, not retrospective</div>
|
||
<div class="diff-title">See what's coming, not what already happened</div>
|
||
<div class="diff-desc">Most HR tools are designed for reporting. BurnAware is designed for foresight —
|
||
identifying risk trajectories weeks and months before they become visible in turnover, sick leave, or
|
||
underperformance data.
|
||
</div>
|
||
</div>
|
||
<div class="diff-item">
|
||
<div class="diff-tag">Culturally calibrated</div>
|
||
<div class="diff-title">Built for diverse, international teams</div>
|
||
<div class="diff-desc">Stress and overload don't look the same across cultural contexts. BurnAware's model
|
||
accounts for how different backgrounds affect the way people perceive, express, and absorb pressure — so
|
||
assessments are accurate across your whole organization.
|
||
</div>
|
||
</div>
|
||
</div>
|
||
<div>
|
||
<div class="diff-vs">
|
||
<div class="diff-vs-title">How BurnAware compares</div>
|
||
<div class="diff-compare-row"><span class="diff-compare-name">Annual engagement survey</span><span
|
||
class="diff-compare-them">Retrospective, annual</span><span class="diff-compare-us">Continuous</span>
|
||
</div>
|
||
<div class="diff-compare-row"><span class="diff-compare-name">Pulse survey tools</span><span
|
||
class="diff-compare-them">Sentiment only</span><span
|
||
class="diff-compare-us">Structural + contextual</span></div>
|
||
<div class="diff-compare-row"><span class="diff-compare-name">EAP / wellbeing platforms</span><span
|
||
class="diff-compare-them">Individual, reactive</span><span
|
||
class="diff-compare-us">Team-level, preventive</span></div>
|
||
<div class="diff-compare-row"><span class="diff-compare-name">Manager check-ins</span><span
|
||
class="diff-compare-them">Visibility gap</span><span class="diff-compare-us">Data-backed clarity</span>
|
||
</div>
|
||
<div class="diff-compare-row"><span class="diff-compare-name">Burnout assessments</span><span
|
||
class="diff-compare-them">Point-in-time score</span><span class="diff-compare-us">Longitudinal + predictive</span>
|
||
</div>
|
||
<div class="diff-compare-row"><span class="diff-compare-name">External consultants</span><span
|
||
class="diff-compare-them">High cost, low frequency</span><span
|
||
class="diff-compare-us">Scalable, ongoing</span></div>
|
||
</div>
|
||
</div>
|
||
</div>
|
||
</section>
|
||
</div>
|
||
|
||
<section id="for" aria-labelledby="who-its-for-title">
|
||
<div class="section-label">Who it's for</div>
|
||
<h2 id="who-its-for-title">Designed for the people<br>responsible for <em>healthy organizations</em></h2>
|
||
<div class="audience-grid">
|
||
<div class="audience-card">
|
||
<div class="audience-role">HR leadership</div>
|
||
<div class="audience-title">Move from reactive support to proactive organizational health</div>
|
||
<div class="audience-desc">BurnAware gives HR leaders a continuous view of risk across the organization — so
|
||
interventions can happen earlier, and at the right level, rather than after the damage is done.
|
||
</div>
|
||
</div>
|
||
<div class="audience-card">
|
||
<div class="audience-role">Organizational development</div>
|
||
<div class="audience-title">Data to back the work you're already doing</div>
|
||
<div class="audience-desc">For OD professionals working on culture, change, or performance — BurnAware provides
|
||
the longitudinal data to show what's shifting, what's working, and where to focus next.
|
||
</div>
|
||
</div>
|
||
<div class="audience-card">
|
||
<div class="audience-role">Leaders managing change</div>
|
||
<div class="audience-title">Understand what transformation is actually doing to your teams</div>
|
||
<div class="audience-desc">Restructuring, scaling, and strategic pivots all create specific risk patterns.
|
||
BurnAware helps leaders see those patterns early — and act before they compound into attrition or failure to
|
||
execute.
|
||
</div>
|
||
</div>
|
||
</div>
|
||
</section>
|
||
|
||
<div style="background:var(--surface-alt); padding:1px 0;" id="team">
|
||
<section aria-labelledby="team-title">
|
||
<div class="section-label">The team</div>
|
||
<h2 id="team-title">The people behind <em>BurnAware</em></h2>
|
||
<div class="team-grid">
|
||
|
||
<div class="team-person">
|
||
<div class="team-avatar" aria-label="Katerina Bashtavenko's initials">KB</div>
|
||
<div>
|
||
<div class="team-name">Katerina Bashtavenko</div>
|
||
<div class="team-role">Co-founder & CEO</div>
|
||
<p class="team-bio">Over 15 years in organizational psychology and leadership development across
|
||
international companies. Katerina has worked with teams in Europe, Asia, and the Americas — and built
|
||
BurnAware around the insight that cultural context fundamentally shapes how people experience and express
|
||
pressure at work.</p>
|
||
</div>
|
||
</div>
|
||
|
||
<div class="team-person">
|
||
<div class="team-avatar" aria-label="Irina Koksharova's initials">IK</div>
|
||
<div>
|
||
<div class="team-name">Irina Koksharova</div>
|
||
<div class="team-role">Co-founder & Research Director</div>
|
||
<p class="team-bio">Researcher and practitioner in clinical and organizational psychology, with a focus on
|
||
resilience science, burnout prevention, and how cultural identity shapes responses to stress. Irina leads
|
||
the research methodology and model development behind BurnAware.</p>
|
||
</div>
|
||
</div>
|
||
|
||
</div>
|
||
</section>
|
||
</div>
|
||
|
||
<div class="quote-section">
|
||
<section>
|
||
<blockquote class="quote-text">"We thought we had a good picture of our teams. BurnAware showed us the gaps — and
|
||
helped us act on them before they became something harder to fix."
|
||
</blockquote>
|
||
<cite class="quote-source">Head of People Operations, technology company · Early access participant</cite>
|
||
</section>
|
||
</div>
|
||
|
||
<div class="cta-wrap">
|
||
<section class="cta-section" id="cta" aria-labelledby="cta-title">
|
||
<div class="section-label" style="justify-content:center">Early access</div>
|
||
<h2 id="cta-title">Let's talk about what<br>you're trying to <em>solve</em></h2>
|
||
<p>We're working with a small number of HR leaders and OD teams. If you're navigating transformation, growth, or
|
||
high-pressure environments — we'd like to learn about your situation.</p>
|
||
<div class="cta-form">
|
||
<input type="email" class="cta-input" placeholder="Your work email" aria-label="Your work email">
|
||
<a href="#" class="btn-primary" aria-label="Request a conversation with the BurnAware team">Request a
|
||
conversation →</a>
|
||
</div>
|
||
<p class="cta-note">No sales process. A 30-minute conversation about what you're working on — no commitment
|
||
required.</p>
|
||
</section>
|
||
</div>
|
||
</main>
|
||
|
||
<footer>
|
||
<div class="footer-inner">
|
||
<span class="footer-logo">BurnAware</span>
|
||
<div class="footer-links">
|
||
<a href="#">Privacy</a>
|
||
<a href="#">Research basis</a>
|
||
<a href="#">Contact</a>
|
||
</div>
|
||
<span class="footer-copy">© 2025 BurnAware</span>
|
||
</div>
|
||
</footer>
|
||
|
||
</body>
|
||
</html> |